Featured Research

The Retail Private-Label Opportunity

What can US retailers learn from Europe’s first wave of balanced proteins?
Our new report examines nearly a decade of private-label launches, failures, reformulations, and emerging best practices across Europe, then translates those lessons for the US market.

Download the free report to explore where balanced proteins can create value through product performance, price, differentiation, and sustainability.

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State of the Category, 2025

As momentum builds across foodservice, retail, and manufacturing, this report takes disparate market signals and turns them into a cohesive category snapshot.

Built for manufacturers, foodservice operators, retailers, and investors, the report brings together commercial data, consumer research, and real-world case studies to help decision-makers navigate a rapidly evolving protein landscape.

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Research and Insights

  • Balanced Dairy: Sensory Analysis of Dairy + Plant Blends

    Apr 2026 | NECTAR
    NECTAR and the Balanced Protein Consortium collaborated for a first-of-its-kind sensory report on Balanced Dairy products.

  • Balanced Meat & Dairy in Dutch Retail

    Apr 2026 | Foodvalley
    Foodvalley’s analysis of the retail balanced protein growth in the Netherlands.

  • Enhancing Meat with Plant Proteins

    Enhancing Meat with Plant Proteins (APAC)

    Nov 2025 | NECTAR + GFI
    NECTAR and the Good Food Institute APAC collaborated for a first-of-its-kind sensory report on Balanced Proteins in the Asia Pacific region.

  • Feeding Our Future | Balanced Proteins in Kids' Meals

    Oct 2025 | Balanced Protein Consortium
    The Balanced Protein Consortium explores the role Balanced Proteins can play for QSR and Fast Casual restaurants by adding value to their kids’ meals.

  • Functional, Familiar Category

    Insights to Grow a Functional, Familiar Category

    Feb 2025 I The Balanced Protein Consortium
    The Balanced Protein Consortium’s first omnibus consumer insights report looking at the opportunities & challenges of Balanced Proteins.

  • NECTAR Future of the Industry

    Future of the Industry '24

    May 2025 ‍I NECTAR
    NECTAR’s inaugural Future of the Industry publication represents the world’s largest sensory analysis of Balanced Protein.

  • GFI Updates on Blended Meat

    Category Update on Blended Meat

    Nov 2024 I Good Food Institute
    This resource discusses types of Balanced Protein products on the market, the current state of consumer insights, and open questions and potential research.

  • ADM Consumer Insights

    Consumer Insights Report

    Mar 2024 I ADM
    Stay a step ahead with ADM’s consumer insights report to uncover the key factors shaping consumer preference in this emerging space.

Collaborate on Research

Do you want to execute a pilot? Do you have a burning consumer insights topic to explore? Let’s collaborate to shed light on this emerging category.